SPM for Startups Training & Certification

Praise for our training

“Being new to the Software Product Manager role, the training was enlightening in many ways: Hans-Bernd Kittlaus managed to not only give a comprehensive overview of the various activities and responsibilities of an SPM, he also provided detailed insights into Product Strategy and Product Planning – always enriched with helpful advice and entertaining stories. Our product will for sure strongly benefit from my learnings during this training. Thank you for the great experience – highly recommendable.”

Matthias Schlegel, Product Manager Automated Driving, Robert Bosch GmbH, Germany

Hans Bernd Kittlaus in action

Target Audience

Participants involved in software product management in startups as well as those building new software products in mature businesses in a startup mode. These can be founders, software product managers and other roles.


This training covers the full spectrum of SPM activities in startup situations and is based on the groundbreaking work of ISPMA, the International Software Product Management Association e.V..

ISPMA has created an international standard for SPM education and independent certification. Certification for

“ISPMA Certified Software Product Manager – Startups”

is done by independent certification agencies based on an examination that is offered in conjunction with our trainings.

Schedule (2 days in person, 3 days online)