SPM Blog

Seit der Gründung von InnoTivum in 2001 haben wir unser Wissen und unsere Erfahrungen unseren Kunden über verschiedene Kommunikationskanäle verfügbar gemacht. Neben dem Schreiben von Artikeln und Büchern nutzen wir auch diesen Blog (in Englisch).

Hier stellen wir unsere Sichten und Erfahrungen im Zusammenhang mit Software Product Management und der Software Industrie dar.

Als Gründer von InnoTivum leitet Hans-Bernd Kittlaus nicht nur das Unternehmen, sondern ist auch Autor unserer Veröffentlichungen und des SPM Blog. Herr Kittlaus ist international anerkannt als Experte zu Software Product Management. Darüber hinaus kann er auf umfangreiche Erfahrungen in nahezu allen Software-Themen zurückblicken und hat dazu publiziert.

Customer-Specific Taylorability of Your B2B Software Product – the Good, the Bad and the Ugly
2018 Gartner Hype Cycle on Emerging Technologies
How to Organize for Digitization – The Role of the Software Product Manager
The Confusing Landscape of Product Management Job Titles
Software Product Summit 2018 – A Novel Conference For Product Managers
2017 Gartner Hype Cycle on Emerging Technologies
Why Do European Software Product Companies Not Scale Up?
Global Best Practice Approach for Indian Software Product Managers
From Software Service To Product Business – Success
Software Product Manager in India – a Key Role for the Emerging Software Product Industry
2016 Gartner Hype Cycle on Emerging Technologies
Growth Hacking, Customer Discovery, MVP, Pivoting … and the customer?
Gartner on Staying on Top of Digitization – What do managers in all industries have to do?
Partner Management – Why Is It Important for Product Managers?
Superforecasting – Finally a Silver Bullet?
Software Pricing – How Does It Work?
Services Related to Software – To Be Driven By the Product Manager
Software Product Manager, Digital Service Manager, IoT Solution Manager – Or What?
Amazon’s Transition from IaaS to PaaS Provider
Volkswagen – What Can We Learn From This Disaster?
Michael Porter on IoT again – How Companies Need to Reorganize
New Gartner Hype Cycle on Emerging Technologies
Does the Product Name Matter for Software?
The Good Fortune of Recurring Revenue – From Windows 10 to IoT
Product Managers Start Building Communities - Finally
Speed Up – Product Management Driving Change
One size does NOT fit all – SPM for Speedboats vs. Cruiseships, part 2
SPM for Speedboats vs. Cruiseships – One size does NOT fit all
From Software Service To Product Business – A Challenging Journey
Michael Porter on IoT - Strategic Software Thinkers Urgently Needed
Product Owner and/or Product Manager – Don’t Debate the Wrong Issue
IBM on a Dangerous Path to Whole Product Implementation
New Tools for SPM Can Make Life Easier