SPM Blog

Seit der Gründung von InnoTivum in 2001 haben wir unser Wissen und unsere Erfahrungen unseren Kunden über verschiedene Kommunikationskanäle verfügbar gemacht. Neben dem Schreiben von Artikeln und Büchern nutzen wir auch diesen Blog (in Englisch).

Hier stellen wir unsere Sichten und Erfahrungen im Zusammenhang mit Software Product Management und der Software Industrie dar.

Als Gründer von InnoTivum leitet Hans-Bernd Kittlaus nicht nur das Unternehmen, sondern ist auch Autor unserer Veröffentlichungen und des SPM Blog. Herr Kittlaus ist international anerkannt als Experte zu Software Product Management. Darüber hinaus kann er auf umfangreiche Erfahrungen in nahezu allen Software-Themen zurückblicken und hat dazu publiziert.

Product Management is Dependent on the Type of Product
19. Mai 2023
Difference between Software and Physical Products
2022 Gartner Hype Cycle on Emerging Technologies
2. September 2022
Which emerging technologies are in the pipeline?
Software Product Management for Startups and New SPM Book
July 18, 2022
ISPMA SPM Framework for Startups
2021 Gartner Hype Cycle on Emerging Technologies
26. August 2021
McKinsey On How Excellence In SPM Fuels Business Performance
7. April 2021
Blog 38 velocity
Platform – What Do We Mean?
18. November 2020
2020 Gartner Hype Cycle on Emerging Technologies
22. August 2020
Blog 36 Gartner Hype Cycle Emerging Technologies 2020
Increasing Diversity in Software Product Planning and Development Approaches
8. März 2020
Blog 35 PP Approach
2019 Gartner Hype Cycle on Emerging Technologies
18. September 2019
Blog 34 Gartner Hype Cycle Emerging Technologies 2019
Customer-Specific Taylorability of Your B2B Software Product – the Good, the Bad and the Ugly
22. April 2019
Blog 33 Taylorability
2018 Gartner Hype Cycle on Emerging Technologies
3. September 2018
How to Organize for Digitization – The Role of the Software Product Manager
27. März 2018
The Confusing Landscape of Product Management Job Titles
10. Januar 2018
Software Product Summit 2018 – A Novel Conference For Product Managers
19. Oktober 2017
2017 Gartner Hype Cycle on Emerging Technologies
5. September 2017
Why Do European Software Product Companies Not Scale Up?
11. Juli 2017
Global Best Practice Approach for Indian Software Product Managers
2. Juli 2017
From Software Service To Product Business – Success
28. Juni 2017
Software Product Manager in India – a Key Role for the Emerging Software Product Industry
8. Januar 2017
2016 Gartner Hype Cycle on Emerging Technologies
6. September 2016
Growth Hacking, Customer Discovery, MVP, Pivoting … and the customer?
30. Juli 2016
Gartner on Staying on Top of Digitization – What do managers in all industries have to do?
10. Juni 2016
Partner Management – Why Is It Important for Product Managers?
26. April 2016
Superforecasting – Finally a Silver Bullet?
12. März 2016
Software Pricing – How Does It Work?
3. Februar 2016
Services Related to Software – To Be Driven By the Product Manager
10. Dezember 2015
Software Product Manager, Digital Service Manager, IoT Solution Manager – Or What?
4. November 2015
Amazon’s Transition from IaaS to PaaS Provider
21. Oktober 2015
Volkswagen – What Can We Learn From This Disaster?
7. Oktober 2015
Michael Porter on IoT again – How Companies Need to Reorganize
23. September 2015
New Gartner Hype Cycle on Emerging Technologies
10. September 2015
Does the Product Name Matter for Software?
26. August 2015
The Good Fortune of Recurring Revenue – From Windows 10 to IoT
11. August 2015
Product Managers Start Building Communities - Finally
29. Juli 2015
Speed Up – Product Management Driving Change
15. Juli 2015
One size does NOT fit all – SPM for Speedboats vs. Cruiseships, part 2
1. Juli 2015
SPM for Speedboats vs. Cruiseships – One size does NOT fit all
17. Juni 2015
From Software Service To Product Business – A Challenging Journey
3. Juni 2015
Michael Porter on IoT - Strategic Software Thinkers Urgently Needed
20. Mai 2015
Product Owner and/or Product Manager – Don’t Debate the Wrong Issue
6. Mai 2015
IBM on a Dangerous Path to Whole Product Implementation
22. April 2015
New Tools for SPM Can Make Life Easier
8. April 2015