{"id":134,"date":"2018-10-19T10:48:28","date_gmt":"2018-10-19T08:48:28","guid":{"rendered":"https:\/\/www.innotivum.com\/rebuild\/?page_id=134"},"modified":"2021-06-07T12:31:22","modified_gmt":"2021-06-07T10:31:22","slug":"software-business-primer","status":"publish","type":"page","link":"https:\/\/www.innotivum.com\/en\/education\/software-business-primer\/","title":{"rendered":"Software Business Primer"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column el_class=&#8221;inno&#8211;head-icon&#8221;][vc_icon icon_fontawesome=&#8221;fa fa-spinner&#8221; el_class=&#8221;inno&#8211;icon&#8221;][vc_custom_heading text=&#8221;SOFTWARE BUSINESS PRIMER (2 DAYS)&#8221; font_container=&#8221;tag:h1|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1540302128529{margin-left: 1rem !important;}&#8221;][vc_empty_space height=&#8221;75px&#8221;][vc_icon icon_fontawesome=&#8221;fa fa-star&#8221; size=&#8221;xl&#8221; align=&#8221;center&#8221;][vc_column_text]<\/p>\n<h3 style=\"text-align: center;\">Target Audience<\/h3>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<p style=\"text-align: left;\">People in companies who need to understand the software business better. They can come from companies in different areas:<\/p>\n<p>[\/vc_column_text][vc_column_text el_class=&#8221;eventpage&#8211;outline&#8221;]<\/p>\n<ul>\n<li><span class=\"li-text-content li-depth-1\">Vendors of software-intensive products and services<\/span><\/li>\n<li><\/li>\n<li style=\"text-align: left;\"><span class=\"li-text-content li-depth-1\">Software vendors<\/span>\n<div class=\"clearfix\"><\/div>\n<\/li>\n<li style=\"text-align: left;\"><span class=\"li-text-content li-depth-1\">Software service companies<\/span><\/li>\n<li><\/li>\n<li style=\"text-align: left;\"><span class=\"li-text-content li-depth-1\">Corporate IT organizations<\/span><\/li>\n<\/ul>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;75px&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_empty_space height=&#8221;75px&#8221;][vc_icon icon_fontawesome=&#8221;fa fa-paperclip&#8221; size=&#8221;xl&#8221; align=&#8221;center&#8221;][vc_column_text]<\/p>\n<h3 style=\"text-align: center;\">Training contents<\/h3>\n<p>[\/vc_column_text][vc_column_text el_class=&#8221;eventpage&#8211;outline&#8221;]<\/p>\n<ol>\n<li style=\"list-style-type: none;\">\n<ol>\n<li>Introduction &#8211; Why am I sitting here?<\/li>\n<li>The Software Business &#8211; How can we make some money?<\/li>\n<li>The Software Ecosystem &#8211; Who are the players?<\/li>\n<li>Software Organizations in Companies\n<ol>\n<li>The great divide between business and technical people &#8211; Why do we seem to live in two different worlds?<\/li>\n<li>The financial picture &#8211; What do the numbers mean?<\/li>\n<li>Processes, roles and interfaces &#8211; How can we turn separation into cooperation?<\/li>\n<\/ol>\n<\/li>\n<li>Wrap-up<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<p>[\/vc_column_text][vc_empty_space height=&#8221;75px&#8221;][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column el_class=&#8221;inno&#8211;head-icon&#8221;][vc_icon icon_fontawesome=&#8221;fa fa-spinner&#8221; el_class=&#8221;inno&#8211;icon&#8221;][vc_custom_heading text=&#8221;SOFTWARE BUSINESS PRIMER (2 DAYS)&#8221; font_container=&#8221;tag:h1|text_align:left&#8221; use_theme_fonts=&#8221;yes&#8221;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1540302128529{margin-left: 1rem !important;}&#8221;][vc_empty_space height=&#8221;75px&#8221;][vc_icon icon_fontawesome=&#8221;fa fa-star&#8221; size=&#8221;xl&#8221; align=&#8221;center&#8221;][vc_column_text] Target Audience [\/vc_column_text][vc_column_text] People in companies who need to understand the software business better. They can come from companies in different areas: [\/vc_column_text][vc_column_text el_class=&#8221;eventpage&#8211;outline&#8221;] Vendors of software-intensive products and services Software vendors Software service [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":128,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-134","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.innotivum.com\/en\/wp-json\/wp\/v2\/pages\/134","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.innotivum.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.innotivum.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.innotivum.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.innotivum.com\/en\/wp-json\/wp\/v2\/comments?post=134"}],"version-history":[{"count":18,"href":"https:\/\/www.innotivum.com\/en\/wp-json\/wp\/v2\/pages\/134\/revisions"}],"predecessor-version":[{"id":1793,"href":"https:\/\/www.innotivum.com\/en\/wp-json\/wp\/v2\/pages\/134\/revisions\/1793"}],"up":[{"embeddable":true,"href":"https:\/\/www.innotivum.com\/en\/wp-json\/wp\/v2\/pages\/128"}],"wp:attachment":[{"href":"https:\/\/www.innotivum.com\/en\/wp-json\/wp\/v2\/media?parent=134"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}