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Software Product Management and
Pricing

Authors
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Hans-Bernd Kittlaus:
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Graduate of University of Dortmund
(Diplom-Informatiker). Spent 12 years with IBM, first in the
Boeblingen Development Lab in technical and management positions,
then as the head of EMEA (Europe, Middle East, Africa) Software
Product Management for IBM's database and application development
products in Stuttgart (Germany), San Jose (California, USA) and
Toronto (Canada). Spent 6 years as Director with SIZ (Informatics
Center of the German Savings Banks Organization). Started his own
consulting company InnoTivum, Rheinbreitbach, Germany, in 2001
focusing on all strategy and management topics in relation to
software, in particular the alignment of business and IT. Mr.
Kittlaus has published numerous articles and books (see
here
for complete list of publications). He is a member of ACM
(Association for Computing Machinery, US), GI (Gesellschaft für
Informatik, Germany) and board member of ISPMA (International Software Product
Management Association). |
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Peter
N. Clough: |
Graduate of Trinity School (NYC) and Columbia
University (BA in French Literature). Prior to joining IBM, worked on Wall Street as
an application programming specialist and systems analyst.
Joined IBM in 1970, using his Wall Street expertise in several
industry sectors, especially Finance. Led efforts in marketing and sales,
finance, and business terms for several hardware and software
products. Beginning in 1983, majored in developing terms and
conditions and pricing for all types of software within IBM.
Influenced, participated in or managed every major IBM software
terms development since 1983. Spent fourteen years in Europe Middle East
Africa Division of IBM, as a business manager, product manager and
special bids manager gaining a global perspective. Developed the offerings and price models for
enterprise software sales in IBM’s Software Group, and led or
structured sales, and provided deal negotiation assistance worldwide.
From 2003 to 2008, Enterprise Software Sales Executive and Manager of SW
Offerings in IBM’s Software Group, with responsibility for WW software sales to large customers, generally in the
50 to 500M range. Winner of multiple IBM awards including the IBM Chairman’s
Award in May 2000 for work done on software enterprise offerings and
the Golden Circle in 2006 for sales contributions. Since retirement
from IBM in 2008, Partner of InnoTivum Consulting. |
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© InnoTivum
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